What Unites Us
What Unites Us
What Unites Us
The University of Washington has an abundance of great stories to tell. To strengthen the way these stories are told, a series of tenants were created to express the bold values and beliefs of the institution, tying them directly to the greatness that its students and alumni are capable of. A vivid new brand look and feel complements these tenants by pushing the idea of being visually limitless. Photography, typography, and even the striking “W” all work together to create a brand that is both bold and boundless.
The University of Washington has an abundance of great stories to tell. To strengthen the way these stories are told, a series of tenants were created to express the bold values and beliefs of the institution, tying them directly to the greatness that its students and alumni are capable of. A vivid new brand look and feel complements these tenants by pushing the idea of being visually limitless. Photography, typography, and even the striking “W” all work together to create a brand that is both bold and boundless.
The University of Washington has an abundance of great stories to tell. To strengthen the way these stories are told, a series of tenants have been created that express the bold values and beliefs of the institution, tying them directly to the greatness that its students and alumni are capable of. A vivid new brand look and feel complements these tenants by pushing the idea of being visually limitless. Photography, typography, and even the striking “W” all work together to create a brand that is both bold and boundless.
Branding – Visual & Verbal Communications
Branding – Visual & Verbal Communications
Branding – Visual & Verbal Communications
The University of Washington brand was fine-tuned by a small team at Hornall Anderson. Thank you, Jen Orth, Ben Steele, Peter Anderson, Julian Strait and Dani Bell for being boundless aka having a great time while creating great work.
The University of Washington brand was fine-tuned by a small team at Hornall Anderson. Thank you, Jen Orth, Ben Steele, Peter Anderson, Julian Strait and Dani Bell for being boundless aka having a great time while creating great work.
The University of Washington brand was fine-tuned by a small team at Hornall Anderson. Thank you, Jen Orth, Ben Steele, Peter Anderson, Julian Strait and Dani Bell for being boundless aka having a great time while creating great work.
The University of Washington brand was fine-tuned by a small team at Hornall Anderson. Thank you, Jen Orth, Ben Steele, Peter Anderson, Julian Strait and Dani Bell for being boundless aka having a great time while creating great work.
The University of Washington brand was fine-tuned by a small team at Hornall Anderson. Thank you, Jen Orth, Ben Steele, Peter Anderson, Julian Strait and Dani Bell for being boundless aka having a great time while creating great work.
University of Washington
University of Washington